There are basically two problems people complain about when they come to use articles in their marketing strategy, the first is that they know nothing about the subject (if you are creating a niche website for instance) and the second is that writing articles takes too long, let’s blow both of those problems out of the water right now:
Writing About Topics You Know Nothing About
I have written on all sorts of topics, from Forex to rose gardening, to women’s exercises and dog food recipes. Yet I know nothing about most of them.
For most subjects, then all you need to do is go out and find articles talking about the subject you want to write about. Say you are looking at problems rose gardeners have, then use Google to find a few pages which talk about the top problems they face, maybe head over to EzineArticles.com and find some articles people have written.
Then read through them all until you are happy you get the gist of what they are saying, then close them down (so you aren’t tempted to copy anything from them) and just start to write, don’t stop or think too much about anything until the end or you’ll stop and start and ruin your flow.
If you need to go back and check out a name etc or go through them again then do that, but you should have studied the research materials enough at the start so you can just churn out a 500 word article from what you read.
Make sure you don’t copy any of it! Using other material as research then forming your own article based on that should be okay, but using actual content from another site is of course illegal.
Now for harder subjects like Forex you may have to do some more work, either get together some research material and then spend some more time looking up the concepts discussed in it until you are happy you understand it all, and then write your article. Or if you plan to be in that niche for awhile then buy the top book off Amazon on the subject and read through that!
Either one of those methods will teach you a lot about the subject so the next time you come to write an article it will be 10x easier, and if you read the top book on the subject then you will understand your target market much better and your product/website/forum or whatever you are developing has a much better chance of success!
Writing Articles Takes Too Long
Nonsense! I can churn out articles in under 10 minutes if I don’t have to research them, 15 minutes if I do!
First of all, I gave you a great method above for writing articles quickly. Another way you can write articles really quickly is to buy high quality PLR articles and then just literally rewrite them. You don’t have to worry about plagiarism (as long as you trust the person you bought them off not to have ripped off the article they sold you from someone else!) so you can literally just read through a paragraph, then rewrite that in your own words, read the next and so on.
The reason this cuts down the time it takes to write an article is because you don’t need to think of an angle like ‘3 Steps to do..’ or ’10 Things You Shouldn’t do When…’ etc, you can just blindly copy their angle into your own words, and then as long as it was high quality to start with then you have a high quality, unique article ready to use!
How To Increase Your Productivity By 50%
Even with all these tips so far then article writing can be time consuming, which is why you need to make sure you squeeze every last bit of wasted time out of the process.
If you need to have articles to submit, but also articles for a website, then the quickest way I know of to increase your productivity massively is when you write a unique article, then straight away rewrite that to make another one saying the same thing.
All the research material or the content of the PLR article will be fresh in your mind, so it is a lot quicker to churn out another article right then than to have to go and start a fresh one, this gives you two unique articles that say exactly the same thing. If you are putting one on your site and submitting the other to directories or using it on web 2.0 sites then it doesn’t matter that they both say the same thing as they will be in two totally different places!
Try it, you’ll find the second article goes much faster and smoother!
Article Marketing does not have to be hard. Check out the software that I use every day to completely automate my article marketing to hundreds of the top directories.
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Previous Articles in this series include…..
