Late Night Internet Marketing Blog
Internet Marketing Musings From Mark MasonThe Late Night Internet Marketing Blog has been up and running since late in 2007. Originally the “MasonWorld” blog, the posts here chronicle my journey first practicing, and now practicing and teaching, internet marketing.
Scroll through the posts below or filter from a preselected category.
Mastering Copywriting: The Key to Unlocking Your Sales Potential [LNIM259]
In the latest episode of the Late Night Internet Marketing Podcast, host Mark Mason dives into a crucial topic for anyone looking to increase their sales and improve their marketing efforts: copywriting. With a blend of personal anecdotes and professional advice, Mark...
Unlocking Hidden Gems: 7 Undiscovered Affiliate Marketing Niches [LNIM258]
In the latest episode of the Late Night Internet Marketing Podcast, we dive into the world of affiliate marketing with a twist. Host Mark Mason, broadcasting from his Dallas, Texas studio, introduces us to "seven awesome affiliate marketing niches that no one else is...
Amplifying Your Reach: The Magic of Content Repurposing [LNIM257]
In the latest episode of the Late Night Internet Marketing Podcast (Episode 257), we dive deep into the crucial role of content creation and repurposing in the digital marketing landscape. Host Mark Mason, broadcasting from a sunny Dallas, Texas, emphasizes the...
Conquering the Messy Middle: Balancing Dreams and a Day Job with the 12-Week Year Strategy [LNIM256]
In Episode 256 of the Late Night Internet Marketing Podcast, Mark Mason dives deep into the inevitable "messy middle" that many of us face when pursuing our goals for the year, particularly those set with high hopes at the start. Mark shares a personal setback from...
Sharpening Your Online Marketing: Timeless Lessons from Door-to-Door Knife Sales [LNIM255]
In the latest episode of the Late Night Internet Marketing Podcast, we take a nostalgic journey nearly four and a half decades back to my first foray into the world of sales, selling Cutco cutlery door-to-door as a college student in Texas. This episode is a treasure...
Amplifying Your Art on Instagram: A Guide for Artists and Musicians [LNIM254]
Hey everyone, Mark Mason here from the Late Night Internet Marketing Podcast. This week, we dove deep into the world of Instagram and explored how artists can use this powerful platform to get noticed by music labels and fans alike. Let's break down the insights and...
Transforming Mindset with Cliff Ravenscraft [LNIM253]
In episode 253 of the Late Night Internet Marketing Podcast, I had the pleasure of engaging in a deeply insightful conversation with Cliff Ravenscraft, also known as the Mindset Answer Man. Cliff, a seasoned coach and speaker, shared his remarkable journey from...
How To Find Great Amazon Wholesale FBA Products In 2024 [LNIM252]
Hey there, Mark Mason here from the frozen tundra of Dallas, Texas, bringing you Episode 252 of the Late Night Internet Marketing Podcast. In this episode, we dive deep into the intricacies of sourcing products for Amazon FBA. I share key strategies to ensure...
Navigating Amazon FBA Wholesale and My Coaching Journey in 2024 [LNIM251]
In this exciting episode of the Late Night Internet Marketing Podcast, I delve into the intricacies of Amazon FBA Wholesale in 2024, and share my personal journey towards professional coaching. We explore the evolving landscape of Amazon sales, where products can be...
Email Marketing Mindset — Getting Your Head Right Around Email [LNIM247]
In this week's episode of the Late Night Internet Marketing podcast, I want to talk about something that no one seems to ever want to talk about: what's the right mindset for email marketing. I believe this is really important, especially in an era where email...
Don't Quit Too Soon: The Power of Pushing Through “The Dip (Seth Godin)” When Building Your Online Business – LNIM246
Hey there, it's Mark Mason, your host for the Late Night Internet Marketing Podcast. Today, I want to talk about something that I see happening way too often in the world of online business: quitting too soon. This is the most common failure mode that I see when...
Landing Page Tips – Ten Things You Must Do If You Want To Convert Visitors [LNIM245]
On this episode of the Late Night Internet Marketing podcast, I share 10 essential landing page tips to help you convert visitors. A landing page is a page where you send traffic to, with the goal of getting visitors to take some kind of action. The conversion rate on...
Why Your Website Needs Policy Pages and How To Create Them [LNIM244]
In episode 244 of the Late Night Internet Marketing podcast, host Mark Mason delves into the often-overlooked topic of legal pages on websites. Despite the fact that most website visitors never actually read these pages, they serve an important purpose in establishing...
KPI: The Secret To Achieving Your 2023 Goals [LNIM243]
Today, we will be discussing the concept of Key Performance Indices (KPIs) and their importance in measuring success. A KPI is essentially a measurable value that shows the progress towards a specific goal. For instance, weight is a common KPI for many people....
CPA Marketing and 123 Profit With Aidan Booth [LNIM 242]
In this special episode, host Mark Mason interviews Aidan Booth, the creator of the 123 Profit System. He offers listeners an opportunity to understand more about the course and Aidan himself before deciding to invest in the program. Mark emphasizes that the program...
123 Profit CPA Marketing Opportunity (Time Sensitive) [LNIM241]
Hey there, it's Mark Mason. I wanted to make a quick announcement about a product that I've been getting a lot of questions about. It's called "123 Profit" and it's something that I'll be using myself in 2023 as a new stream of revenue or side hustle. I thought it...
Cost Per Action (CPA) Affiliate Marketing Explained [LNIM240]
In this episode, host Mark Mason discusses his plans for getting involved in a program called Get123Profit.com, a CPA affiliate marketing course. He explains the basics of CPA or cost per action affiliate marketing and how it can be used to build a profitable business...
Two Kinds of Affiliate Marketing — Relationship and CPA Affiliate Marketing [LNIM239]
This week on the Late Night Internet Marketing Podcast, we're diving into the world of affiliate marketing and exploring the two most popular methods. Discover how you can use these strategies to grow your online business in 2023. Today on the show, we're discussing...