OK — here is the coolest marketing creative material I have seen in a while. The below flash game allows you to “shoot the guru” in an arcade-style game format. Sorry about the violence.
At the end of the game, you get a link to a sales page. I don't know anything about the product (I'd love to hear about it if you know something about it). However, I think this is an amazingly cool marketing strategy.
Note that there is an affiliate program behind it. If you buy the product, the person who displayed the game gets a commission. I don't know anything about the product, and I do not endorse it. I do endorse the viral marketing approach. (If you are interested in the affiliate program, the link is at the bottom of the sales page.)
What do you think about this clever approach? Any idea what something like this costs to develop?
Regards,
Mark
