It's a bit of a slow start, but here are my plans for 2013.  Three main goals are to take the blog to the next level, grow the podcast, and build 10-12 new affiliate sites this year (and tell you all about them).

Here is a video where I discuss my plans.


Good morning. It’s Mark Mason from and I’m driving on my way to work here. This is sort of my new year. I’ve been digging around talking a little bit about how I’ve been trying to figure out exactly what I want to do in 2013, so I took a couple weeks at the beginning of the year to decide how to do that. I’ll be talking about that a little bit on the podcast in episode 43, but I just felt like getting on and giving you a little sneak peek of what was coming in 2013 on the Late Night Internet Marketing blog.

I’ve decided that there are really three things that I want to get accomplished in 2013. I think the great thing about all of the things in 2013 is they’re all focused on readers and listeners.

The first thing I want to do is I want to really get the blog up to the next level as a resource for people who are trying to make money online in affiliate marketing. In my mind is a place where people can go and from start to finish learn everything that they need to know about how to make money on the internet with affiliate marketing in some organized way.

I kind of have the framework for that up on The big thing I want to do in 2013 is really flesh that out. Basically I’d like to have really well organized free information that’s as good as a lot of the $97 courses out there that you can buy. That’s what I’d like to do and I’m going to accomplish that in 2013.

One of the things that goes along with that is a new auto responder series. My auto responder series from, where the blog used to be, is getting pretty old and needs to be rewritten. So two major goals for the blog are really to build out this free excellent resource for affiliate marketers and to build an auto responder that really delivers value to subscribers, including current subscribers. So that’s what’s on tap in 2013 for the blog.

The way I’ll accomplish is once I have this getting started framework that you can see over on the first page of then I’ll fill that out. I have these five articles about how to get started in affiliate marketing, those will link to deeper articles, and sort of as you unpeel the onion there you’ll have a nice siloed structure for how to get started in affiliate marketing and it should be really nice. I hope to include videos, some of which will be made in my car. I hope to post that content over the course of the year on a regular basis, hopefully every Monday.

The other set of content that I want to deliver, of course, is the podcast. Effective immediately I’ll be taking that back to weekly podcasting every Thursday. On that podcast I’ll be talking about how to do affiliate marketing, but I’ll also incorporate interviews and listener questions. So there will be about two affiliate marketing solo episodes per month, one interview per month (I’m hoping), and one listener feedback episode per month, for a total on average of four episodes per month.

That’s the plan to rotate through that schedule every four weeks, starting this week. In fact, I’m intending to even do a couple of catch up episodes this week so I can end up with 50 or so episodes this year. It would really be cool if the first episode in January of next year was the 100th episode. I would need to do about 60 episodes this year to get that done, so that’s kind of the secret unannounced goal, to be doing the 100th episode the first week in January.

The third thing I’m going to do is I want to start doing more affiliate marketing. I’ve kind of not been doing as many new sites lately. So what I’ve decided to do is I have two really close friends that are launching or have launched recently courses related to affiliate marketing that I think are excellent for beginners.

One course is the Micro Site Profits from Jeremy and Jason over at Internet Business Mastery, you can find that at The other course that I think is going to be really excellent, I’m in the process of reviewing it now, is from my buddy Andrew Hansen. That launch is in February and you can find that at, for Forever Affiliate. That course is also going to be excellent, I’ve used Andrew’s materials before so I know what to expect there as well.

Because those two courses are so excellent and because of all the free content that I’m intending to provide, I’m not going to launch a course of my own in 2013. I’m really going to focus on free content and doing affiliate marketing myself. The reason to do it myself is so I can stay current and tell you guys what’s working and what’s not working, give examples, do case studies and that sort of stuff.

I’m hoping to put up 10 to 12 sites in 2013 that are profitable. I would expect those sites to make anywhere from $50 to $1,000 per month, depending on how they go. So that’s a pretty big goal and we’ll see how that goes in 2013.

So that’s the plan for 2013 and I hope you’ll stick along with me. Let me know what you think, drop a comment on the post, on the YouTube video, or over at the Facebook fan page. I’d love to hear from you and hear your comments of what you think about my 2013 plan.




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