MasonWorld Internet Marketing Podcast

In this episode, I answer a listener question about Google AdSense alternatives for publishers — specifically, we look at what you can do if your AdSense account is terminated.

We also talk about my trip to Mexico where I swam with dolphins, Google's new censorship campaign, affiliate marketing basics and more.

This is the 31st episode, and I am back on a weekly publishing schedule.  Hopefully that will stick.  As always, I will keep trying until I can make it happen.

In This Show…

Special thanks to random Dolphins for kicking off the show.  As I mention in the show, I just got home from Mexico where I had the opportunity to swim with Dolphins.  Very cool indeed.  Here, you can see a picture of me getting pushed through the water by two 400 pound dolphins.  I am actually being balanced on their noses in the second picture.

Swimming with Dolphins in Mexico 1

Two Dolphins preparing for take-off. Hang on!

Swimming With Dolphins in Mexico 2

Balancing on the nose of two beautiful 400-pound dolphins.

Dallas-Area MasonWorld Meetup

Still thinking about a Dallas-Area MasonWorld Internet Marketing Meetup for listeners (and readers) in the Dallas Area.  Right now I am thinking about early September on a weeknight around 8PM in a pub (The Londoner) in Allen.  If you are interested, please be sure to leave a comment here.

Crazy stuff in my inbox –– I tell you all about the listener that lives just a few hundred yards from my house.  Crazy, right?

Google Censorship

I was driving down the road listing to NPR, and I learned that Google announced they are going to start penalizing sites that are reported to have violated copyrights.  This worries me a little, and may be a “slippery slope” to lots of bad things.  I talk all about it in the show.  If Google starts selectively enforcing laws and moral standards, where will that stop?  You can read about it on the Google Blog.

AdSense Alternatives for Publishers

Dave from North Carolina has a question about what to do when you are booted out of AdSense.  I make two points:

  • AdSense is usually not the best way to monetize your sites.  Usually, one of the many AdSense alternatives for publishers is a better choice.
  • Try to understand how to exactly match what your traffic is looking for and place a add for that.
  • If you want something like AdSense, here is a decent (but a little dated) list of AdSense Alternatives from Ross Walker.  Google search for AdSense Alternatives” to get lots of ideas.

Other Calls From Listeners

  • Frank wants to know how to get started in Internet Marketing.  My reply to Franks stresses the fundamentals.  He also asks about Micro Niche Finder.  Here is a video about Micro Niche Finder that I mention in my reply to Frank.
  • Ryan has a traffic question.  What still works post-Panda?  I talk about varying anchor text and why blog networks can be a problem.

Leave Us A Review In iTunes

Thanks so much for your reviews on iTunes.  We get a ton of exposure from iTunes, and we really appreciate the reviews there.  At last count, we were at 30 reviews and counting.  Reviews help us get new listeners — so I really appreciate you taking the time to leave a review.

To leave a review, just go to and follow the instructions.  Thanks!

Send us your feedback

As always, I'd love to hear what you think about the podcast.  Better yet, I’d love to answer your question about Internet marketing on the show.  Just drop me a line here on the blog or on the digital recorder at 214-444-8655.   Don’t worry, there are no stupid questions. Unless you tell me not to, when you ask a question or leave a comment might even use it on the show.

When the transcript is available, it will be here with all the other MasonWorld Late Night Internet Marketing Transcripts.

If you are lovin' the podcast, please be sure to leave us some feedback and subscribe in iTunes!

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Episode 031 Transcript

AdSense Alternatives for Publishers

Shout out to the dolphins for kicking off the show. I’m playing dolphin vocals, the dolphins are not actually here in studio, that’s a prerecorded dolphin drop there. I’m playing a dolphin introduction because I swam with dolphins last week in Mexico. A lot of you guys know that. Wow, that so cool.

I was in Playa and the hurricane had just come through and all the snorkeling was kind of goofed up. Playa is on the (let’s see if I can get this right) windward side of things, so the wind blows into the mainland there. When the wind is blowing sometimes that messes the snorkeling up. I wanted to Akumal and Xel-Ha and it was really murky, so my wife and I decided to take the ferry over to Cozumel because I knew of a place that I’d been to years before called Chankanaab Park. I’m sure if you’ve been to Cozumel you know about Chankanaab.

We went there and low and behold they have built some kind of crazy dolphin sanctuary there and they have these dolphins that are bred in captivity that they use for interacting with people. The company uses that to fund their operation, so we paid for this dolphin encounter.

If you go to the show notes at you can see pictures of me actually riding on the nose of a dolphin. It’s crazy, they were balancing me. These animals are incredibly powerful. It was just a totally awesome experience. If you’re ever in Cozumel, I recommend that you try this dolphin encounter experience. It was just absolutely fantastic.

It’s great to be on the mic, I’ve got a full show for you today. I’ve got some feedback for you today and some crazy stuff in my Google Reader that I can’t wait to tell you about. Let’s get into it.

Transcript continued from the Episode 031 Show notes

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