![Setting Goals With A Purpose [LNIMV017]](https://www.latenightim.com/wp-content/uploads/2015/12/goals-purpose.jpeg)
by Mark Mason | Dec 1, 2015 | Video, VLOG
This time of year, most people that care about goals are working on setting them. The question that I raise in this video is simply — are the goals set to achieve a purpose? Where are you headed? From my perspective, setting goals with a purpose is about...
![Using Thankfulness To Stay Motivated [LNIMV016]](https://www.latenightim.com/wp-content/uploads/2015/11/Dollarphotoclub_91841998.jpg)
by Mark Mason | Nov 23, 2015 | Video, VLOG
It’s almost Thanksgiving here in the US. I was driving around at lunch today, and it occurred to me that I have a lot to be thankful for from a business perspective. And that, in turn, provides a lot of motivation. How about you? [Transcript:] I hope you’re...
![Are Your 2015 Goals “SMART Goals” Like Mine? [LNIMV015]](https://www.latenightim.com/wp-content/uploads/2015/01/photodune-9542067-2015-goal-xs.jpg)
by Mark Mason | Jan 5, 2015 | Video, VLOG
Are your goals SMART? SMART goals are specific, measurable, achievable, results-focused, and time- bound. In this episode, I talk a bit about my failures in 2014 and what I am going to change in 2015 to get a different result. Of course, you can also see the video...
by Mark Mason | Dec 30, 2014 | Video, VLOG
Reaching your goals — that’s something we all try to do. Especially this time of year. But wait — you had goals last year. Did you reach them. I’ll bet, if you are at all like me, you did not reach all of them. Why not? Have you even...
by Mark Mason | Jul 2, 2014 | Video, VLOG
Marketing lessons are everywhere — usually, you just have to pay attention. In this video, I tell a story about a Snapple machine and how that machine struck me as maligning a very fundamental marketing snafu. It’s a problem with Market To Message Match...
by Mark Mason | Jun 21, 2014 | Video, VLOG
Sometimes, big projects (including big goals) get stalled. When that happens, you need to figure out how to get your project started again. This is something that I know a lot about (unfortunately) and I share my thoughts about getting started with your project...
