Do you ever wonder what gives you the right to speak on a particular topic? Feel like an impostor sometimes? This episode might just be for you. I also talk about recent developments in Twitter advertising. Grab the show notes at https://www.latenightim.com/188. All this and more on the Late Night Internet Marketing Podcast.
What is an Imposter Syndrome?
Imposter syndrome is as simple as when you are questioning your own credibility when talking about a certain topic despite the fact of recent success in the said area. When you start asking yourself questions such as “Who am I to talk about this topic?”, “What credentials do I have to be discussing this?”, “Who gave me the right to teach people this…?”
All these questions and thoughts running through your mind means that you have an imposter syndrome.
How do we get rid of the imposter syndrome?
- The 10 Percent Edge Construct – Amy Porterfield, in one of her online courses, said that you don’t need to be an expert in a course/topic you’re teaching – you just need to know 10% more than the people you’re trying to help, that’s sufficient to go and help them.
- Believe that what you know through research and personal experience is already enough to allow you to have a conversation about your topic and share what you know. In this situation, you are not saying that you are an expert, you are simply sharing your knowledge, experience, and the results you came up with, with people who know less than you.
- Remove the thought that your audience is expecting an expert on a certain topic when all they’re looking to get is more value out of what you have to say than what they’re putting in.
- Tell the truth and be transparent. When talking about a certain topic, you are allowed to say “You know what, I am not an expert, I’ve only had one experience but here’s what I know/learned.” Your audience will appreciate honesty.
- Recognize imposter syndrome feelings when they emerge. Be kind to yourself, self-doubt is a normal thing that happens. Track these thoughts and let go of them.
Ever since the dawn of time, humans have always communicated their knowledge to one another. When one discovered fire, they shared this information with others with the intention of helping them. This doesn’t mean they know the chemical composition of fire or the exact explanation of how it came to be, it just means they know how to do it and they want to help others by sharing this information to them which is what we’re all trying to do here. So keep going at it!
Links Mentioned In This Episode
- Marketing Land Twitter Ad Revenue Article
- Subscribe in iTunes, Google Play, Stitcher or Spotify
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