In this episode, Morgan kicks off the show and we talk about the Google exact match domain update, Jason and Sterling's Micro Site Profits course, and my recommendations for The Podcast awards.
This is the 38th episode. Late again! Once again I did not quite make the expected date of Thursday October 4 – but better late than never. I got close this time — the episode was actually recorded on Thursday. Next episode is expected Thursday October 11.
In This Show…
Google's Exact Match Domain Name Update
I talk all about my thinking about the latest google update impacting Exact Match Domain Names.
Matt Cutts announced a new update on Twitter last week:
Minor weather report: small upcoming Google algo change will reduce low-quality "exact-match" domains in search results.
— Matt Cutts (@mattcutts) September 28, 2012
And then the sky fell. Immediately, a large impact in the influence of exact match domains (EMDs) was detected at SEOMoz.
There has been lots of speculation about all of this. More fun stuff to come.
I mention several links in the segment, including:
- EMD Influence data at SEOMoz
- AdSense Flippers Article — they were hammered 68%
- Excellent article from SEOMoz on Exact Match Domain strategy
- Google search change history for September and August 2012
- Bing versus Google test from Jonathan Leger
Micro Site Profits Course
Podcast Award Nominations
Leave Us A Review In iTunes
Thanks so much for your reviews on iTunes. We get a ton of exposure from iTunes, and we really appreciate the reviews there. At last count, we were at 30 reviews and counting. Reviews help us get new listeners — so I really appreciate you taking the time to leave a review.
To leave a review, just go to latenightim.com/itunes and follow the instructions. Thanks!
Send us your feedback
As always, I'd love to hear what you think about the podcast. Better yet, I’d love to answer your question about Internet marketing on the show. Just drop me a line here on the blog or on the digital recorder at 214-444-8655. Don’t worry, there are no stupid questions. Unless you tell me not to, when you ask a question or leave a comment might even use it on the show.
When the transcript is available, it will be here with all the other MasonWorld Late Night Internet Marketing Transcripts.
If you are lovin' the podcast, please be sure to leave us some feedback and subscribe in iTunes!
Podcast Alley is another option:
Here is the Raw RSS Feed.
Episode 038 Transcript
Shout out to baby Morgan there. Actually, she’s not a baby anymore. She’s two and a half years old going on 22, she’s just growing up so fast. With a little help from some editing software she was able to bring in the show there, I really appreciate that.
For those of you that don’t know about the secret content in the podcast, usually after the end of the outro music I pause for a little while, leave a little dead air, and then I say something corny. You’ll want to stick around if you liked Morgan, there’s going to be some more Morgan at the end. If you want to stick around for that it would be great, I would love to share that with you.
It has been a crazy week in internet land this week. We have this exact match domain fiasco correction from Google. We’re going to talk about that a little bit and see if we can get our arms around it. I also had an opportunity to have lunch with Jason Van Orden from Internet Business Mastery this week. He was in Dallas and we spent some time together talking about lots of things, including his new course, and I want to talk to you about that a little bit and tell you what I think.
We’ll also briefly talk about the corn sheller site and whether it was or was not totally wiped out by this latest update. And then I want to wrap up a little bit by telling you my thoughts on the podcasting awards. No, I’m not going to ask you to vote for my show, but I am going to ask you to vote for a few of the shows that I think are the best shows on the internet for technology and business.
Stick around for that and more this week on the Mason World Late Night Internet Marketing Podcast.