The Beatles said it best – “The Best Things In Life Are Free.” Of course, the hook to that song is “Give Me Money – That's What I Want.” It's pretty clear to me that John, Paul, Ringo and George would have made a great Internet Marketing Team.
Many of you know that I have a 3 part strategy for my internet marketing business. I am building adsense mini-sites, thin affiliate sites using phpBay and popshops, and working on information products and list building.
Since internet marketing is a hobby for me, I have been trying to learn about information products without spending $1997 on an internet marketing information product that may or may not be great. Pretty funny — I am trying to avoid buying the kind of product that I want to build. I may need professional help.
The Best Things In Life Are Not Free
In the last few days, I have come across two “free” products that are worth mentioning. I have put “free” in quotes because they both require opt-in emails. Make no mistake here — the reason that these people are collecting your email is because they want your permission to market other products to you. So we are clear on that, right?
Also, if you use my links to click through to these products, I will get credit for referring you. If you buy something, I will get a commission. Note that I am actually not endorsing any of those paid products. They are probably great, but I have not reviewed them. The free porducts that I did personally spend time reviewing are great. My point is, I am not trying to sell you anything, but there is an affiliate program and I want to be crystal clear about that.
So we are clear on that too, right?
Excellent Free Video Course
The first thing that I want to tell you about is the free video course on mini-sites from Michael Rasumssen called Mini-Site Profits Exposed. Like everyone else, I got email bombed by everybody from Mike Filsame to Jimmy Carter on this one this week. I never know what to think about these huge launches, but I decided to take a look. All of these big money guys are “Moving The Free Line” and that means that there is some quality free stuff coming out these days.
I was interested in this because if I am going to be successful selling information products, I will need good mini-sites. This free video series comes in 12 parts, and is really great. The quality of production is surprisingly high. The video series provides an excellent introduction to mini-site design, structure and flow. There is a section on squeeze pages, sales copy and site automation. Michael covers affiliates, sales growth strategies and traffic. The amount of content in this free video course is amazing. I don't agree with absolutely everything in the series, but I am also not making the kind of money that Rasumssen is making.
Excellent Free Slacker Report
If you are wanting to get started in information products and you are bogged down trying to figure out where to start (we have all certainly been there) — then I have a eBook for you. I got an email from James Jones promoting a “free” eBook called the Slacker Way that James co-authored with Terry Gibbs. I like James and his Micro Niche Finder product, so I decided to take a look.
In the eBook The Slacker Way, primary author Terry Gibbs discusses a collection of topics that information marketers need to know. He covers what it means to be a “slacker,” how to get started with an information product, how to build a network of affiliates and JV partners, how to knock off your own products, how to use pseudonyms, PLR content, public domain content, and a host of other topics.
It's a good read and a nice free guide. If you are thinking about getting into information products, this is a good free resource.