by Mark Mason | Jan 16, 2009 | free stuff
You have probably heard the expression that the money is in the list. What people mean by that is it is critical for an online business owner to collect email addresses from potential customers and then maintain regular contact with those people. The question that...
by Mark Mason | Jan 10, 2009 | free stuff
Back in 2009, Google was offering $250 in free AdWords credits to new accounts. That specific promotion is long gone, but Google continues to offer ad credits to new advertisers regularly, and knowing how to find and use these credits can give you a low-risk way to...
by Mark Mason | Jan 2, 2009 | free stuff
When I first started building websites, I spent an embarrassing amount of time hunting for the perfect free theme. I would download collections of free templates, test them one by one, and inevitably find that most of them were outdated, poorly coded, or stuffed with...
by Mark Mason | Dec 26, 2008 | free stuff
When I started my blog back in 2007, one of the first things I noticed was how much jargon I used without thinking about it. Terms like SEO, autoresponder, affiliate link, and conversion rate rolled off my tongue naturally, but the people I was trying to help often...
by Mark Mason | Dec 19, 2008 | free stuff
Back in 2008, I shared a free report on email marketing basics with my blog readers. The report itself is long gone, but the core message I was pushing at the time, that “the money is in the list,” has proven to be one of the most durable truths in...