Sometimes, the question of how to choose a domain name can seem like an overwhelming conundrum.  There are lots of things to consider and on top of that, all the good names are already taken!  If you need some clear guidelines for selecting a domain name, this episode is for you.

Also in this episode, I talk about Michael Hyatt’s pre-sales videos on how to set your goals.  Michael outlines the stuff that you need to be thinking about before you start writing down your 2016 goals.

And finally, I handle some listener feedback from Denmark regarding SEO.

Show Notes

Here are the highlights of the things I have shared in this episode:

  • A featured listener feedback all the way from Denmark along with his interestingly tough question on why he is not ranking well in the search engines despite a robust website and good set of back links.
  • Why thin websites can rank high: they are heavily influenced by click through rates.
  • About rumored Google conspiracy theories and black hat SEO tactics that you can do to combat this and impact your rankings: pay people to search your key words and click on your websites and not bounce.
  • What are other things needed to reach success apart from setting SMART goals? And when you achieve these goals, will this get you where you want to be? I share my thoughts on these questions including some good content from Michael Hyatt which can help you achieve goals which are aligned to the lifestyle that you yearn for.
  • Rules and considerations in choosing your domain name:
    • It has to be related to what you are going to do with it. There are three types of models that you need to decide what to pick: the thin affiliate site model where you insert yourself in a website and not build a relationship with a visitor; built something memorable or a brand; or do a little of both.
    • The shorter the domain name, the better.
    • Your domain should look good visually.
    • Buy only .com domain names.
    • Get ideas for domain names by using domain name generators.
    • Ask for feedback about your chosen name.
    • Browse forums and auctions for domains which are for sale.

Links from the show:

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Episode 093 How To Buy A Domain Name Episode Transcript

This week on the Late Night Internet Marketing Podcast we handle some listener feedback all the way from Denmark that has been on my hard drive for far too long. Also, I talk to you about how to register domain names. I’ve been talking to my friend down the street about his internet project and his struggles with picking a domain name, and there are some lessons learned there that I want to share with you today. Additionally, we talk a little bit more about goals and maybe the one thing that has been missing from your goal setting process that might make all the difference for you in 2016.

All this and more on the Late Night Internet Marketing Podcast…

I hope you had an absolutely fantastic Thanksgiving week if you’re here in the United States. I celebrated with my family and I got to spend some time with my Dad. His health situation is a little tricky right now, so I went down to visit my parents and spent some time with them and hung out with Dad. That was very nice. Lots of turkey and all kinds of crazy stuff going on here over Thanksgiving, really good stuff, and now we’re fully back into it.

In corporate America it’s a crazy time of year for a lot of companies, especially companies that have their fiscal year aligned with the calendar year. Tons of projects that we’re trying to get completed before the end of the year, stuff we’re trying to get wrapped up, milestones that we’re trying to meet, so it’s a very aggressive busy time at my day job.

In addition to that, as you can see by the fact that this is the fourth podcasting week in a row for me, I’m really serious about the Late Night Internet Marketing Podcast and getting ramped up to go supernova in 2016. That has caused me to be spending an enormous amount of time working on my goals for 2016 and planning for that. We’re going to talk about that a little bit later in the episode.

Listener Question About SEO

Before we do that, I want to share with you some feedback that I found on my hard drive from listener Soren way back in February. It got lost in the archives, but I found it again. It’s an excellent question, one that I’ve faced many times, that has to do with search engine optimization. I’ll caution that this feedback is a little long in the sense that the question is complicated and he gives a lot of detail. That’s going to be great for the discussion, but it takes him a couple of minutes to ask the question. I’ll share that with you next.

The thing that made me smile about this question is that he starts by explaining to me where Denmark is, which is great. I know this isn’t what he meant, but it reminded me of this old joke, “What do you call someone who speaks two languages? You call them bilingual. What do you call someone who speaks three languages? You call them trilingual. What do you call someone who speaks one language? Well, you call them American.” I know a lot of international listeners out there are laughing, because I know you think we Americans don’t know where Denmark is, but I tell you I know exactly where it is, it’s very close to Germany. There you go. How about that?

Without further ado, let’s get the feedback from Soren on the air here and then we’ll tackle this touch SEO question.

(Transcript continued on its own page, click here)

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