by Mark Mason | Jul 26, 2013 | Podcast
After months of scheduling challenges and an epic equipment meltdown, Dan Miller from 48Days.com finally joins the show. Dan is the author of 48 Days to the Work You Love, a New York Times bestseller, and he has coached people through career transitions for over two...
by retta719 | Jul 26, 2013 | Internet Marketing Podcast Transcripts
If you have ever stared at a blank screen wondering what keywords to go after for your niche site, this episode is for you. Mark walks through the entire niche keyword research process from start to finish, covering everything from figuring out your goals to...
![How to Do Niche Keyword Research: Judging Competition (Part 2) [LNIM058]](https://www.latenightim.com/wp-content/uploads/2013/07/photodune-1233301-typewriter-keywords-xs.jpg)
by Mark Mason | Jul 20, 2013 | Podcast
Hook You found a list of promising keywords in Part 1. Now the hard question: can you actually rank for any of them? In this episode, I break down how to judge keyword competition using the 80/20 rule. Spoiler: most of the popular methods for evaluating competition...
by Mark Mason | Jun 17, 2013 | Video, VLOG
Marketing lessons are everywhere if you pay attention. Mark spotted one in the Chick-fil-A drive-through line and recorded a quick vlog about what it means for your email strategy. The Chick-fil-A Marketing Lesson Mark noticed a sign at Chick-fil-A offering free...
by Mark Mason | Jun 10, 2013 | Video, VLOG
Inspired by a recent episode of Internet Business Mastery where Jeremy and Jason called empathy the most important word in marketing, Mark shares a quick vlog on how this applies directly to affiliate marketing. Why Empathy Matters in Affiliate Marketing The core idea...
by Mark Mason | Jun 3, 2013 | Video, VLOG
Mark shares a quick behind-the-scenes vlog recorded on his drive home from work, talking through the two items weighing heaviest on his internet marketing to-do list. The Two Priorities 1. Forever Affiliate Case Study Sites Mark committed to building 20 Forever...
by Mark Mason | May 30, 2013 | Video, VLOG
This is the first episode of Mark's video blog series. Inspired by Cliff Ravenscraft's vlogging, Mark starts recording short behind-the-scenes glimpses into his life as a part-time internet marketer with a full-time day job. Why Start a Video Blog Mark watched Cliff...
by Mark Mason | May 15, 2013 | Podcast
In this episode, Mark pulls together keyword research concepts he has covered in pieces across previous episodes into a cohesive framework. Recorded from the Intercontinental Hotel in Kuala Lumpur, Malaysia, this is Part 1 of a two-part series covering keyword...
by retta719 | May 13, 2013 | Internet Marketing Podcast Transcripts
This transcript covers three topics: how to handle critical feedback in your online business using a real listener email as a case study, an update on the CornSheller.net affiliate site including Adsense experiments, and advice for entrepreneurs feeling like they are...
by retta719 | May 5, 2013 | Internet Marketing Podcast Transcripts
In the spring of 2013, a massive brute force attack targeted WordPress installations worldwide. Mark breaks down what happened, how to protect your sites, and then pivots to updates on his Forever Affiliate experiment and a deep dive into keyword research fundamentals...
