Ranking YouTube videos on Google search is a great way to get free traffic to your website. In this episode I continue my review of the Rankings Institute. Specifically, I address how you can use popular Web 2.0 properties that dominate the search engine results to your advantage and siphon off traffic to your site. Additionally, we take a look at the corn sheller site (we have not looked at it in months, and it is still making money).
Ranking YouTube Videos On Google
This week, I talk about more learnings from Andrew Hansen's Rankings Institute (review). The course has eight modules, and I have been trying to pick one thing out of each module to share with you each week (without giving away too much, of course).
You can learn more about the Ranking's Institute here.
As affiliate marketers, we often think about ranking our websites for a particular keyword. But the truth of the matter is that smart marketers have know for a long time that Google favors large Web 2.0 properties with big domain authority when they are ranking web pages. And their favorite site seems to be YouTube.
It's no surprise that Google loves to rank YouTube vides, especially given the fact that YouTube is the second largest search engine in the world and therefore one of the most important sites on the web.
It turns out that it can be really easy to rank videos for certain keyword phrases by leveraging the domain authority of YouTube.com and then back linking to the video URL. Once people see your video, you can ask them to click the “blue link in the description” for more information and “bingo” — instant traffic.
Now, you may be thinking — “I don't have any videos to post” and “I am terrible with video”. No worries. There are plenty of people that will create videos for you on Fiverr.com. For example:
Corn Sheller Update
Another thing covered in this episode is an update on the corn sheller site. Most of you know the story. I made the site as a test, and didn't touch it much after that. To date, the site has made about $700 in two years. Not really retirement money, but pretty cool considering the minimal investment.
One thing I discuss is making a video to try and rank to drive more traffic to the site. We'll have to see how that goes.
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Episode 077 Transcript
This week on the Late Night Internet Marketing Podcast we talk all about how you can use web 2.0 properties to promote your business, that’s my latest learning out of week four of the Rankings Institute.
On top of that, we take a look at the Corn Sheller site. It’s been more than two years, where are we? You’re not going to believe it. I have some plans for that site that we’re going to talk about today. All this and more on the Late Night Internet Marketing Podcast…
Notes from Mark…
We’re back on track, welcome to Episode 77. I hope you’re having an absolutely fantastic day.
I’m happy to be back on the mic and I hope you enjoyed Episode 76 where we had a little interview flip-around, that was kind of interesting. If you have any questions for me about what it’s like to get started or stuff that’s on your mind, you can check out that episode and you can leave a comment, I’ll try to get back to you. I try to answer all of those. I don’t always, but I try. It’s a pursuit, it’s a journey.