by Mark Mason | Jul 6, 2014 | Podcast
Ever wondered about those late-nigtht TV infomercials and the products that they sell? Well, I have to admit, sometimes I buy some of those products. As it happens, I’ve be trying to drop some weight lately, so I decided to pull the trigger on the current version of...
by Mark Mason | Jul 2, 2014 | Video, VLOG
Marketing lessons are everywhere — usually, you just have to pay attention. In this video, I tell a story about a Snapple machine and how that machine struck me as maligning a very fundamental marketing snafu. It's a problem with Market To Message Match and it...
by Mark Mason | Jun 21, 2014 | Video, VLOG
Sometimes, big projects (including big goals) get stalled. When that happens, you need to figure out how to get your project started again. This is something that I know a lot about (unfortunately) and I share my thoughts about getting started with your project...
by Mark Mason | Jun 19, 2014 | Podcast
Ranking YouTube videos on Google search is a great way to get free traffic to your website. In this episode I continue my review of the Rankings Institute. Specifically, I address how you can use popular Web 2.0 properties that dominate the search engine results to...
by Mark Mason | Jun 18, 2014 | Podcast
So many people ask me about getting started online. This week, I've decided to try something completely different. Dave Stokley from NicheVirgin.com contacted me out of the blue to tell me about his new project — documenting his online journey from the start....
