![Four Steps To Persuasive Conversion — An 8th Grade Marketing Story [LNIM212]](https://www.latenightim.com/wp-content/uploads/2021/02/Depositphotos_379380396_xl-2015-1080x675.jpg)
by Mark Mason | Feb 11, 2021 | Podcast
The fundamentals of persuasive marketing are simple enough for an eighth-grader to learn — and that is exactly what happened. In this episode, Mark shares the marketing assignment his son brought home from school and breaks down the four-step persuasive...
![Why Affiliate Marketing Is NOT Dead In 2021 [LNIM211]](https://www.latenightim.com/wp-content/uploads/2021/02/Depositphotos_63283683_xl-2015-1080x675.jpg)
by Mark Mason | Feb 4, 2021 | Podcast
Is affiliate marketing dead? Mark gets this question every single year, and the answer keeps getting more emphatic: absolutely not. In this episode, he breaks down exactly why affiliate marketing is thriving, what's driving its growth, and how you can take advantage...
![How To Start An Online Business For Free [LNIM210]](https://www.latenightim.com/wp-content/uploads/2021/02/Depositphotos_143273733_xl-2015-1080x675.jpg)
by Mark Mason | Jan 28, 2021 | Podcast
You do not need a pile of money to start an online business. You do not even need a credit card. In this episode, Mark talks about the reality of starting an internet business when your budget is zero. He covers the tools, platforms, and business models that let you...
![Should You Start an eCommerce Business in 2021 [LNIM209]](https://www.latenightim.com/wp-content/uploads/2021/01/handShaking3-1080x675.jpg)
by Mark Mason | Jan 21, 2021 | Podcast
Is eCommerce still a viable business model for side hustlers? In this episode, Mark makes the case for why eCommerce — and specifically dropshipping — deserves serious consideration. He breaks down the business model, explains what makes it attractive for...
![The Magic of Project Management Tools with Bryan Bennett, Asana Expert [LNIM207]](https://www.latenightim.com/wp-content/uploads/2021/01/Depositphotos_59985933_xl-2015-1080x675.jpg)
by Mark Mason | Jan 14, 2021 | Podcast
If you are an entrepreneur wearing too many hats and struggling to keep everything organized, this episode is for you. I brought on Bryan Bennett from Project Kickstart, a certified Asana project management professional, to explain why project management tools matter...
![Accomplish Your 2021 Goals in Nine Simple Steps [LNIM207]](https://www.latenightim.com/wp-content/uploads/2021/01/Depositphotos_213013560_xl-2015-1080x675.jpg)
by Mark Mason | Jan 7, 2021 | Podcast
Tired of setting goals that fizzle out by February? Mark Mason walks you through his proven nine-step goal-setting framework that transforms vague ambitions into weekly action items you can actually accomplish. What You'll Learn in This Episode Why accepting the past...
