![Affiliate Marketing Success Story: How Helpful Pharmacist Brady Cole Turned a Blog Into Income [LNIM151]](https://www.latenightim.com/wp-content/uploads/2017/11/affiliate-marketing-success-story.jpg)
by Mark Mason | Nov 22, 2017 | Podcast
Hook Brady Cole had zero technical skills and a full-time pharmacy job. He started a blog about helping consumers with pharmacy questions, and it turned into paid writing gigs for a major publication. His story proves that regular people with domain expertise can...
![Autoresponder Tips: Email Marketing Fundamentals Part 3 [LNIM150]](https://www.latenightim.com/wp-content/uploads/2017/07/autoresponder-strategy-part-3-1000x675.jpg)
by Mark Mason | Nov 15, 2017 | Podcast
Hook You have an email list. Now what? In the final installment of this three-part email marketing series, I deliver more than a dozen tips you can implement today to transform how you write, send, and optimize your emails. These are the practical,...
![Advanced Email Marketing Funnels: Tagging, Segmentation, and Targeted Content [LNIM149]](https://www.latenightim.com/wp-content/uploads/2017/10/transcript-149.jpg)
by retta719 | Nov 8, 2017 | Internet Marketing Podcast Transcripts
Hook Most email marketing is one-dimensional: capture an email, send a generic sequence, occasionally pitch something. But what if every subscriber got content laser-targeted to exactly what they care about? In this episode, I break down the advanced email funnel...
![Autoresponder Strategy: Email Marketing Fundamentals Part 2 [LNIM149]](https://www.latenightim.com/wp-content/uploads/2017/07/autoresponder-strategy-part-2-1000x675.jpg)
by Mark Mason | Oct 19, 2017 | Podcast
Hook A generic opt-in and a one-size-fits-all email sequence is leaving money on the table. In this episode, I reveal the advanced email marketing tactic that uses subscriber tagging and multiple entry points to deliver exactly the right content to each person on your...
![Why Email Marketing Is the Most Important Fundamental in Online Business [LNIM148]](https://www.latenightim.com/wp-content/uploads/2017/07/transcript-148.jpg)
by retta719 | Oct 18, 2017 | Internet Marketing Podcast Transcripts
Hook What separates professionals from amateurs? Fundamentals. Barry Larkin, one of baseball's greatest shortstops, said professionals are sensational because of their fundamentals. The same is true in online business — and email marketing is the fundamental...
![Autoresponder Strategy: Email Marketing Fundamentals Part 1 [LNIM148]](https://www.latenightim.com/wp-content/uploads/2017/07/autoresponder-strategy-part-1-1000x675.jpg)
by Mark Mason | Jul 26, 2017 | Most Popular Episodes, Podcast
Hook Your autoresponder strategy can make or break your online business. Do you have a game plan for managing your email subscribers and the content you provide them? In this first episode of a three-part series, I explain why email marketing is the fundamental that...
![Keyword Research Tools: Ahrefs vs Long Tail Pro and Just-in-Time Learning [LNIM147]](https://www.latenightim.com/wp-content/uploads/2017/07/transcript-147.jpg)
by retta719 | Jul 15, 2017 | Internet Marketing Podcast Transcripts
Hook Your son just called you out for listening to business podcasts instead of building the business. Sound familiar? In this episode, I address the learning-versus-doing trap with the concept of just-in-time learning, then give you my current recommendations for...
![Choosing A SEO Keyword Tool: A Tale Of Two Approaches [LNIM147]](https://www.latenightim.com/wp-content/uploads/2017/07/SEO-Keyword-Tool.jpg)
by Mark Mason | Jul 9, 2017 | Podcast
With dozens of SEO keyword tools on the market, how do you decide which one deserves your money and your time? In this episode, Mark compares two fundamentally different approaches to keyword research and explains why he made the switch from traditional keyword tools...
![AI Marketing Bots and Dealing With Entrepreneurial Depression [LNIM146]](https://www.latenightim.com/wp-content/uploads/2017/06/transcript-146.jpg)
by retta719 | Jul 4, 2017 | Internet Marketing Podcast Transcripts
Hook You had an amazing sales day yesterday and zero sales today. Your podcast episode that you poured your heart into got the same downloads as every other episode. You are comparing yourself to Pat Flynn and wondering what is wrong with you. This emotional roller...
![LNIM 145 Transcript: Answering More Dropshipping Questions [LNIM145]](https://www.latenightim.com/wp-content/uploads/2017/06/transcript-145.jpg)
by retta719 | Jul 2, 2017 | Internet Marketing Podcast Transcripts
Got questions about dropshipping? You are not alone. In this detailed episode, Mark answers the most common listener questions about the dropshipping model he has been discussing on the show, including sourcing outside of China, running a dropshipping business from...
