by Mark Mason | Jan 19, 2009 | Internet Marketing Terms
If you have been blogging for any length of time, you have experienced it. You sit down to write, you stare at the screen, and nothing comes. Some people call it writer's block. In the blogging world, I call it blogger's block, and it is one of the most common reasons...
by Mark Mason | Jan 18, 2009 | Internet Marketing
Every January, entrepreneurs set ambitious goals. And every February, most of those goals are already off track. The number one reason is not a lack of motivation. It is a lack of resources, specifically time and skills. That is where outsourcing comes in, and it is...
by Mark Mason | Jan 17, 2009 | Internet Marketing
If you want to get good at something, you have to put in the work. There are no real shortcuts to expertise. When I talk to people who seem to succeed effortlessly, I almost always find they are working hard at something they love. When you love what you do, hard work...
by Mark Mason | Jan 16, 2009 | free stuff
You have probably heard the expression that the money is in the list. What people mean by that is it is critical for an online business owner to collect email addresses from potential customers and then maintain regular contact with those people. The question that...
by Mark Mason | Jan 15, 2009 | Internet Marketing
One of the time-wasting traps that online business owners fall into is constantly checking their revenue dashboards throughout the day. I know because I used to do it myself. When I first started out, I was refreshing my ClickBank account, checking my AdSense...
by Mark Mason | Jan 14, 2009 | Internet Marketing
If you are running an online business, email marketing is not optional. It is the single most reliable channel you have for communicating with your audience, nurturing leads, and generating revenue. The platforms and tools have changed dramatically since I first wrote...
by Mark Mason | Jan 13, 2009 | Internet Marketing
One of the most common questions I get from people just starting out in internet marketing is some variation of: I found a product I want to promote as an affiliate. Now what? The question usually comes with a mix of enthusiasm and overwhelm, and I completely...
by Mark Mason | Jan 12, 2009 | Internet Marketing
One of the biggest hurdles when starting a niche website is deciding what niche to go after. Analysis paralysis is real. You can spend weeks researching the perfect niche and never actually build anything. Sometimes the best thing you can do is look at a big list of...
by Mark Mason | Jan 11, 2009 | Announcements
Back in 2009, a marketer named Brad Callen released a product called Google Trojan Horse. The concept was exactly what it sounded like: a tool designed to manipulate Google search rankings on computers where it was installed. It was controversial at the time, and I...
by Mark Mason | Jan 10, 2009 | free stuff
Back in 2009, Google was offering $250 in free AdWords credits to new accounts. That specific promotion is long gone, but Google continues to offer ad credits to new advertisers regularly, and knowing how to find and use these credits can give you a low-risk way to...