by Mark Mason | Jan 9, 2009 | Internet Marketing
If you are interested in building niche websites, creating digital products, or writing niche ebooks, one of the hardest parts is figuring out which niche to go after. The internet is full of advice telling you to find a niche, but far less advice on the practical...
by Mark Mason | Jan 8, 2009 | SEO
If you want your website to rank in Google, you need to understand two fundamental categories of SEO: on-page and off-page. On-page SEO is about the content and structure of your own pages. Off-page SEO is about everything that happens outside your website that...
by Mark Mason | Jan 7, 2009 | Internet Marketing
Back in 2009, I wrote about getting outranked by a thread on the Warrior Forum for a keyword I was targeting. At the time, it was a lesson in domain authority. A single forum post on a high-authority domain had knocked my carefully optimized page down in the search...
by Mark Mason | Jan 6, 2009 | Announcements
There is one fundamental truth in internet marketing that has not changed since I started in this business: if you want to make money online, you need traffic. You can have the best product, the most compelling sales page, and the most optimized email funnel in the...
by Mark Mason | Jan 5, 2009 | Announcements
Back in 2009, I wrote a post asking people to follow me on Twitter. At the time, Twitter was still relatively new and growing your follower count felt like a meaningful business goal. The specific platform dynamics have changed dramatically since then, but the...
by Mark Mason | Jan 4, 2009 | Tech Tips
Web hosting is to an online business what electricity is to a restaurant. You cannot make money when your site is down. Period. After nearly two decades of running websites, I have learned that the quality of your hosting company's customer service is one of the most...
by Mark Mason | Jan 2, 2009 | Miscellaneous
The original version of this post was two sentences: “Going down for about 15 minutes. Be right back.” That was the entire update I gave my readers when my site experienced unscheduled downtime back in 2009. Looking back, that casual attitude toward...
by Mark Mason | Jan 2, 2009 | free stuff
When I first started building websites, I spent an embarrassing amount of time hunting for the perfect free theme. I would download collections of free templates, test them one by one, and inevitably find that most of them were outdated, poorly coded, or stuffed with...
by Mark Mason | Dec 31, 2008 | Internet Marketing
Back in 2008, I was heavily involved in a coaching community run by a guy named Josh Spaulding. The program was called Coaching With Josh, and I believed in it enough to serve as a forum moderator. I even offered bonus coaching to anyone who signed up through my...
by Mark Mason | Dec 31, 2008 | Miscellaneous
Back in late 2008, I wrote an excited post about a mobile app called ShopSavvy that could scan barcodes with your phone camera and find the best prices online and at nearby stores. At the time, this felt like science fiction. The iPhone was barely a year old, and the...