by Mark Mason | Sep 8, 2016 | Podcast
Mark Mason is a massive Hamilton fan, and in this episode he mines the musical for business wisdom. What he found are ten commandments for small business owners — principles hiding in the lyrics and storylines of Lin-Manuel Miranda's masterpiece that apply...
by Mark Mason | Sep 1, 2016 | Podcast
In a previous episode, Mark walked through how to brainstorm a list of niche ideas. Now he tackles the harder question: how do you pick your first niche from that list? The answer is simpler than most people expect, and the biggest mistake is overthinking it. What...
by Mark Mason | Jun 6, 2016 | Podcast
Once you have been blogging for a while, content accumulates — and some of it goes stale or breaks. A site content audit can benefit your readers and improve how Google sees your site. In this episode, Mark responds to listener Chris's question about site audits...
by Mark Mason | Mar 9, 2016 | Podcast
Andrew Hansen returns to the show to discuss what is working in affiliate marketing. Andrew has been one of Mark's primary influences in internet marketing, and this conversation covers the evolution from small niche sites to authority sites, realistic income...
by Mark Mason | Mar 9, 2016 | Podcast
This is the 100th episode of the Late Night Internet Marketing podcast. To celebrate, Mark invited his Green Room Mastermind group on the show: Leslie Samuel, Cliff Ravenscraft, Ray Edwards, Michael Stelzner, and Pat Flynn. They discuss the importance of mastermind...
by Mark Mason | Jan 28, 2016 | Podcast
Hook Getting slapped with a Google manual action is one of the most gut-wrenching experiences in online business. Your rankings tank, your revenue disappears, and you're left wondering what went wrong. In this classic episode of the Late Night Internet Marketing...