Late Night Internet Marketing Blog

Internet Marketing Musings From Mark Mason

The Late Night Internet Marketing Blog has been up and running since late in 2007.  Originally the “MasonWorld” blog, the posts here chronicle my journey first practicing, and now practicing and teaching, internet marketing.

Late Night Internet Marketing Blog

Scroll through the posts below or filter from a preselected category.

Facebook Live Ads On TV [LNIM116]

This week on the Late Night Internet Marketing Podcast, we get caught up on a bunch of things that have been on my list of nifty things to cover (or are currently on my mind). It’s almost the end of 2016, so of course we mention Michael Hyatt’s “LifeScore” assessment...

Setting 2017 Goals – Envision The Outcome [LNIM115]

It’s hard to believe, but it’s Thanksgiving Day in the United States (again) and time to start setting 2017 goals. It's seems like we were just here in this situation, but that was a year ago.  This week on the Late Night Internet Marketing Podcast, week we talk about...

Switching To HTTPS: SEO Implications And How To [LNIM114]

Switching to https can seem like an alphabet soup of acronyms and tech gibberish. This week on the Late Night Internet Marketing Podcast, I talk about moving LateNightIM.com from the insecure http protocol to the secure https protocol that takes advantage of SSL. HTTP...

Cliff's Crafty ConvertKit Conversion [LNIM113]

ConvertKit conversion is happening all around us. No doubt that is because ConvertKit is simply the best email marketing platform for bloggers. So many of my friends are having so much success with this plugin, and much has been written about how awesome it is. But...

Affiliate Website Hosting: Hosting Your Site The Easy Way [LNIM112]

Technical issues like affiliate website hosting can often seem scary. They certainly don’t have to be. In this episode, I explain the different kinds of hosting you might choose to use for your affiliate site. If you are just starting out, I recommend you use shared...

Content Workflow Software: Tools I Use To Create Content [LNIM111]

Content workflows and the associated content workflow software can make the difference between success and failure when you are working on you own business. With so much to do, it’s important to have a streamlined content creation process that keeps things moving even...

31 Affiliate Marketing Tips For Higher Commissions and More Sales

Affiliate marketing is still alive and well in 2016, so affiliate marketing tips for 2016 are more important than ever. In this article, I delver more tips about affiliate marketing that you can possibly implement all at once, so be sure to pick and choose the ones...

14 Critical SEO Tips For Bloggers in 2016 [LNIM109]

This week on the Late Night Internet Marketing Podcast, we outline 14 critical SEO Tips for bloggers that are relevant for 2016 (and probably 2017 based on current predictions).  Of course, SEO stands for Search Engine Optimization, so what we are really talking about...

Choosing A Domain Name for the Late Night Niche Site [LNIM108]

This week on the Late Night Internet Marketing Podcast, we focus on choosing a domain name for the Late Night Night Niche Site. How to choose a domain name is a question that I get a lot, so I am hoping that this live example will help people. Specifically, we discuss...

How To Finish The Year Strong in 2016 [LNIM107]

This week on the Late Night Internet Marketing Podcast, I talk about how to finish the year strong. We all started out with grand plans this year. In many cases (for example, in my cases especially), those plans just didn’t pan out the way we planned. Hey, I get it....

Affiliate Marketing Copyright Law [LNIM106]

This week on the Late Night Internet Marketing Podcast, I talk all about affiliate marketing copyright law in the United States. More specifically, it’s a discussion about US Copyright Law in general and how it applies to affiliate marketers like us. Now, as you know,...

How To Get Back On Track [LNIM105]

We all get off track from time to time.  Because of that, we all need to know how to get back on track.  In this episode, I talk about the three steps that you need to take any time your life (or your projects) get off track.  The method is borrowed from Tony Robbins'...

Ten Small Business Commandments – [LNIM104]

Anyone that has spent any time at all with me over the last year knows that I am obsessed with Hamilton: An American Musical, but who would have guessed that I could find "ten small business commandments" there?  I feel very strongly that this musical is one for the...

How To Pick Your First Niche — [LNIM103]

Several months ago, I discussed how you can easily brainstorm a list of great niches that you can evaluate when you are trying to start an online business (especially for affiliate marketing).  In this episode I talk about how to pair that list down to a few "good"...

Site Content Audit And Special Secret Announcement [LNIM102]

Do you need a website content audit?  As every blogger knows, once you've been blogging for a while, you start to accumulate a ton of content.  The problem is, some of that content can get stale (or worse, broken).  Doing a site content audit can really benefit your...

Snapchat Marketing Strategy: Don't Waste Your Time

I’m going to say something controversial about Snapchat marketing strategy here, but it needs to be said. Snapchat is a flash in the pan. It won't be an important content marketing tool.  At least not in the way that Twitter and Facebook are.  There. I said it. You...

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